Marketing Manager

You will own the development and delivery of a Group-wide marketing programme that supports brand awareness, client engagement and commercial growth across our core markets.

Marketing Strategy & Planning

• Group marketing strategy: Develop and execute a clear marketing strategy aligned with the Group’s commercial objectives, target markets and growth plans.
• Annual planning and budget: Create and manage the annual marketing plan, campaign calendar and budget, prioritising activity against expected commercial impact.
• Positioning and messaging: Define and maintain compelling value propositions, audience-specific messaging and market positioning across the Group and its individual businesses.
• Performance reporting: Set measurable marketing objectives and report on campaign performance, return on investment and contribution to the commercial pipeline.

Brand Management & Group Integration

• Brand stewardship: Ensure consistent and professional application of Group and company brands across all channels, materials and client touchpoints.
• Group integration: Support branding and marketing integration initiatives across the Group.
• Marketing suppliers: Manage relationships with external agencies, designers, event partners and other suppliers, ensuring quality and value for money.

Content, Thought Leadership & Communications

• Content strategy: Build and manage a content programme covering relevant regulatory, reporting and technology themes.
• Content production: Create and coordinate high-quality articles, white papers, case studies, client success stories, newsletters, brochures, presentations and website content.
• Executive thought leadership: Support senior colleagues with LinkedIn content, speaking materials, webinar scripts, industry commentary and other thought-leadership activity.
• Corporate communications: Coordinate external announcements and communications relating to partnerships, acquisitions, product developments and Group initiatives.

Digital Marketing & Campaigns

• Digital presence: Own and improve the Group’s websites and digital channels, including content quality, user journeys, search visibility and conversion opportunities.
• Integrated campaigns: Plan and deliver targeted campaigns across LinkedIn, email, search and other relevant channels to increase awareness, engagement and demand.
• Analytics and optimisation: Monitor website, campaign and channel performance, translating data into practical improvements and investment decisions.

Campaigns, Events, Webinars & Partnerships

• Event programme: Plan and coordinate the Group’s participation in conferences, roundtables, webinars and client events, from promotion and logistics through to follow-up.
• Industry relationships: Develop productive relationships with relevant associations, event organisers, media contacts and market partners.
• Demand generation: Together with Sales, develop campaigns that generate and nurture qualified leads. Ensure tracking takes place in HubSpot.

Requirements

• Experience: At least five years of B2B marketing experience, ideally within financial services, asset management, RegTech, FinTech or B2B SaaS.
• Hands-on and accountable: Energised by rolling up your sleeves and taking direct ownership of content, campaigns, events, systems and delivery.
• Pace and agility: Comfortable operating in a fast-paced, evolving environment where priorities can shift quickly.
• Execution mindset: Highly self-motivated, able to move efficiently from idea to implementation and comfortable working without extensive supervision.
• Entrepreneurial approach: Willing to challenge existing approaches and excited by building, improving and scaling marketing activity within a growing business.
• Commercial mindset: Understanding of how marketing supports lead generation, sales conversion, client retention and business growth.
• Content skills: Excellent written and verbal communication skills, with the ability to translate technical or regulatory topics into clear, engaging and persuasive content.
• Digital capability: Practical experience with HubSpot or a comparable CRM and marketing automation platform, together with email marketing, LinkedIn, websites, SEO and digital analytics.
• Language skills: Fluent written and spoken English. Other European languages would be an advantage.
• Sector interest: An interest in financial regulation, asset management, private markets and technology is preferred.

Benefits

• Competitive salary including a discretionary bonus
• Substantial benefits package, including an 8% pension contribution, 30 days’ annual leave plus 8 bank holidays, a one-off home-office allowance, enhanced maternity and paternity leave, private health insurance and a salary-extra benefits platform
• Hybrid working model, approximately 40% office-based and 60% working from home
• Training budget and learning support
• A collaborative team environment where your ideas matter
• Regular in-house training delivered by internal and external experts
• Company events, including Pizza & Presentation Days and International Food Days